August 18, 2015


August 21-22, 2015

About Jumpstart

JUMPSTART started off being a series of workshops in 2009 for children’s' book writers and illustrators. As a result of this initial venture, a bunch of professionals from the world of children's books – writers, illustrators, educationists & publishers put their heads together to create a platform for discussions and exchange. The following year, 2010 saw the birth of the current form of our much-loved and anticipated fest in Delhi and Bangalore.

Every year it elicits tremendous enthusiasm from our participants, coming from all over India. Today, it is India's only annual congress of children's content creators, reaching out to hundreds of professionals- designers, artists, educators, publishers, book-sellers and story-tellers. 
We constantly strive to make this a platform that encourages and nurtures existing and new talent, innovations and ideas.
We are here to work with and for people who are in the business of creating content for children across media- people who will go on to create work that will influence new generations of children. It is critical to create a community of such practitioners so that pioneering and original ideas can be shared and debated in order to improve the quality of content being produced.
We are here to create a supportive environment for such a community and to create a space for discussion around new concepts and issues.
We hope that everyone participating in JUMPSTART takes back something of value- an idea, a thought, a contact, a conversation- that will act as a catalyst for their own work with children's content.

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Jumpstart 2015: Get Storyfied!

This is a platform for creators and disseminators, for experienced professionals to aspiring amateurs, to ideate, network and fructify an existing project or simply get inspired about a new concept.

What is a story? Storytelling boils down to the sheer magic of communication. And for children, it is so much more. It is through stories that children learn to create images; it is how they store information in their brains. An engaging narrative is all it takes to make a memory. Albert Einstein once said, ‘Imagination is more important than knowledge.’ At Jumpstart, we truly believe in the power of imagination, in the power of communication, in the power of narrative … in short, we believe in the power of a great story.

We want to bring together experts from the publishing, media, education, digital and creative industries to create dialogue and explore the different facets of narrative creation through the intersections of storytelling, imagination, technology and reality that will translate into better content for children. We wish to explore the vibrant links between traditional storytelling practices, digital initiatives, visual arts and pedagogy.

And so, we invite you to tell us YOUR story! The stories that are…Windows: A gateway to the world; Mirrors: A reflection of reality and Kaleidoscopes: A flight of fantasy.

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If you are a creative mind engaged with or captivated by the constantly evolving world of children's content, If your idea of content is multi-dimensional in creation and multi-pronged in dissemination, If a story is not just an idea, or text, or pages for you, but also sound, image, shapes and much more If you wish to explore further and develop together

If you are:
A writer / An illustrator / An animator / A publisher / An editor / A teacher / A librarian / A designer / A game developer / A curious, creative person

Then JUMPSTART 2015 is your space to update, ideate, collaborate and Get Storyfied!

Content is dynamic, and processes are collaborative. Trends are many, targets are mediated. And here comes in JUMPSTART 2015 designed to address your need for a one-stop platform to re-energise and regroup to innovate.

JUMPSTART 2015 is a must visit if you are looking to:

Be inspired by our array of national and international speakers and workshop leaders
Be together and network with peers and professionals from the diverse content industry
Be updated with the trades and tricks of writing and illustrating for children through the Masterclasses
Be in sync with the latest trends in the cross-media world of content and education
Be in the spotlight presenting your work before our jury

So, join in to explore, interact and innovate with the latest and the best, and GET STORYFIED!


WINDOWS: Open up your imagination

A presentation followed by discussion with an Illustrator, Writer, theatre personality, and animation/ film expert. Each panelist will talk for 10 minutes about their work and their ideas on the topic. After 50 minutes, the panelists will be in conversation with each other for 30 minutes. The last 40 minutes will be for audience interaction.

MIRRORS: A reflection of reality

Each participant can choose ONE session to attend.
(1) Reflections: Process of writing
(2) Through the Looking Glass: Creation of digital narratives
(3) Prism of Ideas: Experiential Learning

KALEIDOSCOPES: A flight of fantasy

Conceive, Collaborate and Create the future of a story through a dynamic interaction with experts from the digital, illustration and writing fields.


A chance to present your idea and get feedback from experts in the world of content creation- 8 projects will be selected via a call for submission and will have to present their idea in a concise pitch. The best ideas will be voted by peers and analyzed by experts.


Learning gets Storified!

A conference for Educators, Librarians, Publishers, Parents and Tech innovators to present, discuss and debate experiments in education such as gamification and story based learning. Let's find out how successful is it to move away from the traditional modes of learning to a more game based approach and integrate stories with formal curriculum to make learning a fun-filled experience.

Writers' Masterclass with Leonie Norrington
Illustrators' Masterclass with Nicki Greenberg
Masterclass on Screenwriting for Children by Motti Aviram


Windows: A gateway to the world

Writers' Masterclass with Leonie Norrington
Illustrators' Masterclass with Nicki Greenberg
Masterclass on Storytelling Techniques by Ameen Haque
Masterclass on Screenwriting for Children by Motti Aviram


Nicki Greenberg

Writer and Illustrator

Leonie Norrington

Artist, Author and Illustrator

Arundhati Venkatesh


Motti Aviram

Film/TV Director and Content Editor

Sudeshna Ghosh

Editorial Director, Red Turtle



Aruna Ganesh Ram

Performance Director


Cost of Participation:
INR 2400 + 14% Service tax

Cost of Participation:
Day 1 – Inspiration INR 2000 + 14% taxes
Day 2 - Writers' Masterclass only INR 2000 + 14% taxes
Day 2 - Illustrators' Masterclass only INR 2000 + 14% taxes
Only Librarian's Workshop INR 350 + 14% taxes
Both days – (Inspiration and Masterclass) INR 3070 + 14% taxes
Both days – (Inspiration and Librarian's Workshop) INR 2350 + 14% taxes

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The Hindu

"Play is the work of the child," Maria Montessori had said nearly a century ago, and in the ensuing period, this idea appears to have lived a strange double life. While there has been an explosion of play schools, these places have perhaps also had a role to play in taking children away from the true spirit of play. It is this spirit that the sixth edition of Jumpstart Festival was animated by."

The Duckbill Blog

"The aptly named Jumpstart kept up its reputation by turning it up a notch yet again this year. "Let's play" was the theme, and we came wondering what would be playing for us. Loads, we discovered. The speakers' jolts of lightning had us sparking through the two-day festival. (Okay, it's a conference, but it's festive enough to merit using the word 'festival'.

Deccan Herald

"Some books have games in them and some books are game-books. The many presentations, master-classes for writers and illustrators and the panel discussions, include many new aspects, in line with a highly dynamic and ever-changing children's content space."

Past Events


India International Centre, New Wing
40, Max Mueller Marg
New Delhi – 110003


Goethe-Institut/Max Mueller Bhavan
716, CMH Road Indiranagar 1st Stage
Bangalore 560 038


For general queries:

For media queries:

Organised by

A-259 Defence Colony | 2nd Floor
New Delhi 110024 | India
t +91 11 40201100


Prashasti Rastogi


Shabnam Sudha Srivastava

Manager Sales & Marketing

Saloni Grover

Project Coordinator

Shalini Aggarwal

Project Assistant

Kashish Madan

Project Assistant


Programme Advisors

Manasi Subramaniam

Commissioning Editor, HarperCollins India

Ameen Ul Haque

Founder, The Storywallahs